The glue is usually the problem
Most operations-led businesses don’t have a systems problem, they have a seams problem. The ERP, the storefront, the fulfilment systems and the trading partners each work; the connections between them are CSV exports, overnight batch jobs and a rotating cast of scripts nobody owns. Every new channel multiplies the seams. You see it as oversells on one channel while stock sits idle on another, orders that quietly go missing between systems, and a team that reconciles spreadsheets instead of running operations.
Integration is not plumbing to be outsourced after the fact. It is the layer that decides whether your operational data is trustworthy, current and usable. Get it right and the data becomes an operational asset: one live picture of stock, orders and money that people, and later AI agents, can act on.
Fixing an integration you inherited
Not every job starts clean. Often the integration already exists and it is the reason you called: orders quietly going missing, stock levels drifting, a nightly sync one person understands and nobody wants to touch. You do not need to rebuild it all to make it trustworthy again.
We stabilise first, then add the monitoring and reconciliation that make failures visible instead of silent, so you can see the system is holding before anything is changed. From there we replace the fragile parts one at a time, highest-risk first, while the business keeps running. A full rebuild is the last option we reach for, not the first.
What we connect
The pairs we build most, usually around a NetSuite core:
- Shopify to NetSuite (and other eCommerce platforms): orders, fulfilments, inventory, pricing, refunds, flowing both ways in near real time.
- WMS and 3PL: order despatch to the warehouse or 3PL, shipment confirmations and stock positions back, including operators whose interface is a spreadsheet over SFTP.
- EDI with trading partners: purchase orders, ASNs and invoices with the major retailers and distributors, mapped straight into the ERP.
- POS to ERP: store sales, returns and stock movements consolidated into the same system of record as every other channel.
iPaaS or custom build
| iPaaS (Celigo, Boomi, Workato) | Custom build | |
|---|---|---|
| Fits best | Standard flows between well-supported systems | Processes that don’t match connector assumptions; high volume |
| Cost profile | Subscription forever | Build once, own it |
| Speed to live | Weeks | Weeks to a few months |
| Ownership | Vendor’s platform, vendor’s roadmap | An asset you own and can extend |
| Failure mode | Bent beyond standard until it is custom-complex plus a subscription | Poorly built without monitoring; unmaintainable |
We implement both and have no commercial stake in either answer. The recommendation comes from your flows and volumes, and we put it in writing before anything is built.
Built to be maintained
Every integration we ship has the same properties: idempotent processing, so retries never duplicate an order; monitoring and alerting, so failures surface within minutes rather than at month-end; and reconciliation reports, so you can prove the systems agree. Boring engineering, and the difference between an integration your team can trust and run, and glue nobody wants to touch.